BAM alerts are SQL Server Notification Services generated by the BAM infrastructure (consists of SQL Server tables, BAM views, stored procedures, and Data Transformation Services (DTS) packages in the BAM databases (Primary Import, Archive, Star Schema, and Analysis) as configured and managed through incremental deployments of BAM definitions.) to inform the recipient that a given set of conditions exists. Users define the conditions for an alert and then automated services generate the alert whenever those conditions are met.